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8 August 2025

Smart dealership efficiency with TRASSIR video analytics

One of Morocco’s largest auto dealerships has streamlined operations and reinforced site security with TRASSIR’s intelligent video analytics and access control technologies.


Operating across six major cities, the dealership needed a scalable solution to handle rising customer traffic and manage vehicle inventory — without disrupting daily operations.


TRASSIR delivered a tailored deployment including:


  • NeuroStation servers

  • TR-D3253WDZIR3 v2 cameras

  • Face Recognition

  • AutoTRASSIR Parking

  • Neuro Counter

  • AnyIP licenses


The result?


  • Accurate visitor counting at entrances
  • Real-time vehicle stock monitoring
  • Smarter parking access management
  • Enhanced security with facial recognition
  • Unified monitoring across locations


Following this successful implementation, the dealership is set to expand these technologies across even more sites, reinforcing its commitment to smart, data-driven management. This implementation was carried out in close collaboration with PRM-Micro, whose in-depth technical expertise and on-the-ground support were instrumental to the success of the project.


Learn how TRASSIR is supporting leaders in the automotive sector with intelligent video solutions: https://in.trassir.com/cases/smart-dealership-efficiency/

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